Brand Identity
Resurgent Rajasthan

In order to attract investment from private sectors, the state government of Rajasthan embarked on a sustained investment promotion campaign over a period of time that included investor meets, events, conferences, culminating into Resurgent Rajasthan Partnership Summit 2015.
The Resurgent Rajasthan Partnership Summit was an unprecedented event with strategic conferences, sector-specific/cross-sectoral discussions and deliberations, an MSME Conclave and one-on-one meetings, bringing together leading investors from all over the world.
We were communication partners for the event and while the entire project encompassed a fully responsive website, an app, multiple audio-visual products, the delegate kit, event environment design and various brochures... it all began with the design of the identity for the event.

Inspired by the rising sun, a symbol of energy, intellect, strength and power, the logo of Resurgent Rajasthan represents the resurgent spirit of rapidly advancing Rajasthan.